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Each day, more than 600 million men around the world trust their faces and skin to Gillette’s innovative razors and shaving products. Enough said! When Gillette introduces a breakthrough shaving system it is done with an eye to a global audience and on a multitude of platforms/channels. Gillette's agency designed this package in collaboration with the studio at Taylor Box Company where it was produced, packed out and shipped to 900 celebrities, editors, media professionals and other influencers.
Dodge.com says "the all-new 2013 DART expresses an impressive level of visual drama" and that is what this package does. An infinitely deep matte black crisply stamped with the brand graphics opens to a bright red "dart" memory stick held in high tech cross-link foam. The dart USB was created to hold information for the new line of Dodge cars. The perfect package for brand alignment.
With over 100 million albums sold worldwide, Britney Spears has solidified her standing as one of the greatest pop singers of all time. So, when it was time for SONY to publish a limited edition of her 25 top recordings in a classic record case presentation, each in its own individual "jacket"; the project managers came to Taylor Box Company. We managed this project; collaborated on design refinement which continued to evolve right up to the last moment before production and delivered a flawless, timely outcome.
Panic! at the Disco is an American rock duo formed in Las Vegas in 2005. The band has continuously preformed in a variety of genres but most commonly pop punk, alternative rock, and baroque pop. With many successes including A Fever You Can’t Sweat Out, I Write Sins Not Tragedies and Pretty Odd they came to Taylor Box looking to create a package for their special edition kit to hold printed collateral, collectors memorabilia and a specialty CD to be sold in stores to fans nationwide.
THE BALVENIE is single malt from Scotland that is self described as "unlike all other single malt Scotch whiskies, thanks to a unique combination of human craft and natural alchemy" and this limited edition gift set was designed to be graphically muted so that the brand would stand alone.
The Swiss Army knife, like a Swiss movement watch, is the definition of precision design and manufacturing. The Casino Royale edition is a limited edition of one of the signature versions of the knife family and the creative brief called for a clean design that would present the knife in a premium way. To accomplish this, the package design called for a hidden magnetic closure, premium Fibermark covering and sculpted black cross-linked microcell foam to hold the knife.
Paddywax manufactures hand-poured artistic pillars, votives and tin container candles which began as the brainchild of Gretchen Hollingsworth and David Duncan in 1996. Using a blended soy wax and combining it with unique fragrances has helped to build their company into a premier, US-based, candle brand known for unequaled quality, creative design and compelling packaging. Having partnered with some high end brands such as Anthropologie, Paddywax has continuously come to Taylor Box to produce a line of packaging that lives up to the expectations, quality and brand name that has become expected with the Paddywax name.
The world’s top selling protective eyewear brand, Uvex has been an acknowledged leader in safety eyewear innovation for more than fifty years. In 2007, they approached Taylor Box wanting to design a promotional package that would represent their sleek addition to its line of premium safety eyewear, the Uvex Ignite. Taylor Box then created a printed specialty diecut package that was as lightweight and boldly styled as the eyewear it packages.
Coach is a leading American designer and maker of luxury lifestyle handbags and accessories. During the last decade, Coach has emerged as America’s preeminent designer, producer and marketer of fine accessories and gifts for women and men including handbags, business cases, luggage and travel accessories, wallets, outerwear, eyewear, gloves, scarves, fragrance and fine jewelry. Continued development of new categories has further established the signature style and distinctive identity of the Coach brand. Taylor Box created a package to hold four Coach nail polishes that would be given out as a free gift in stores to customers who made a purchase during the holiday season.
Wyndham Hotel Group is the world's largest and most diverse hotel company with approximately 7,150 hotels worldwide represented in the marketplace by over 20 well respected brands. A high quality guest experience is at the forefront of the brand's mission and linens are a leading point of touch for the hotel guest. To be sure that each guest has the same high quality experience, a package reflecting the brand standards for linens was created and distributed across all of the Wyndam properties. Designed to tell the story and illustrate the brand values with actual samples of the linens; it is a very accessable reference for hotel managment at all levels.
Our marketing message to the nation’s design community: think about The Curve as a design element in your next premium packaging project. We invited the design community at the 2012 Boston HOW Design Conference to begin the process with a promotion entitled “The Curve Project”. Designers were invited to visit www.thecurveproject.info and then stop by the Taylor Box Company booth to pick up their “Curve Kit” and they did in record numbers; collecting over 1,000 kits in the first 40 minutes after the doors opened. Our invitation to doodle a curve idea using the kit’s contents was equally successful with close to 500 designers putting colored pencil to paper and submitting their creations. Message delivered!
Condé Nast is largely considered to be the originator of the “lifestyle magazines”, a type of magazines focused on a particular class or interest instead of targeting the largest possible readership. Its magazines focus on a wide range of subjects, including travel, food, home, culture, and other interests, with fashion the larger portion of the company's focus. More recently, Condé Nast has expanded its offerings to include marketing services and consumer-focused products such as apps and licensed merchandise. Condé Nast International Ltd., which publishes international editions of the U.S. titles, was incorporated in 2005. This division publishes more than 126 magazines and 104 websites, representing 24 markets around the globe. For their holiday, Taylor Box created a package for them to hold a set of their holiday cards to be sent to their partners and clients.
Powell’s Books is the largest independent used and new bookstore in the world. They carry an extensive collection of out of print, rare and technical titles as well. They started as a storefront in 1971 in Portland, Oregon and have since grown to five locations and one of the book world’s most successful dot-coms, serving customers worldwide. Powell’s also created “Indiespensable”, a subscription club designed to deliver the best new books, with special attention to independent publishers. Every six weeks another installment of signed first editions, inventive, original sets or exclusive printings to read and admire are sent out to subscribers in their own Taylor Box specialty packaging.
Stephen King needs no introduction to readers of contemporary horror, suspense, science fiction and fantasy fiction. His books have sold more than 350 million copies and many titles have made their way to the silver screen. Mr. King's books are heavily collected for this special anniversary edition they were each placed into a padded traycase produced with great care here at Taylor Box Company.
Designed to take full advantage of the Curve element available exclusively through Taylor Box; the abstract water illustration is given added physical presence with the smooth curve edge of the case’s front panel. Inspired design creations featuring curved or angled panels are possible with our CRVTK case maker’s high speed case wrapping, made right here in the USA at affordable prices. We will work with you to develop a curve or angle for your graphic design! For more information about Curve Technology visit www.thecurveproject.info
Jacques Haeringer, Chef de Cuisine, is one of America's most respected and innovative culinary personalities. Legendary for reinterpreting Alsatian and French cuisine for American palates; M. Haeringer has won a number of awards including the coveted AAA Four Diamonds. This prestigious restaurant has been voted Washington, DC's "Most Popular" and "Most Romantic" by readers of Washingtonian Magazine for 17 years.
When Chef Jacques and his team contacted Taylor Box, they asked us to develop a beautiful and elegant package to reflect the brand values of their restaurant.
Taylor Box responded with a gold-ribbed set up box featuring gold foil stamping for a tone on tone look; resulting in a simple yet luxurious package. The elegance of the presentation increases the likelihood that the package will be given without further wrapping, keeping the L’Auberge Chez Francois logo prominently and elegantly displayed - a win win!